Blog Posts
Human-Centered Design is not Always Synonymous With ‘Tech’
I recently used a McDonald’s kiosk for the first time to place my order. While the rest of the world moves toward more human-like experiences, McDonald’s is introducing tech into their restaurants that seems to take a step backwards. Is adding new technology always the best solution when it comes to human-centered design?
Design Responsibility: A Reaction to Nike’s SCAN TO TRY Experience Concept
Big-picture thinking in product design goes beyond product lifecycle. Conversations about societal impact should be built into product and experience design processes.
How human-centered designers prevent Frankenstein’s creature
Enterprise software stitched together with an agglomeration of design elementsundermines usability and brand perception. How human-centered designers canprevent this.